
CAROL JOY CREATIVE BRAIN
SHOP NOW!
PRODUCTS THAT MOTIVATE CREATIVITY AND CRITICAL THINKING TO DEVELOP A BRAIN LIKE A GENIUS!
MUSIC
BOOKS
GAMES
MERCH
TOGETHER WE CAN DO GREAT THINGS WITH OUR MINDS LIKE ISAAC NEWTON AND ALBERT EINSTEIN!


Carolina Smales, better known by her stage name Carol Joy, is an American-Venezuelan author, singer-songwriter, and chemical engineer with expertise in the fields of brain science and public health. Carol works closely with health specialists, teachers, innovators, and artists to create unique wellness educational tools and products to promote positive interactions and other important life skills from birth. Among the many valuable tools Carol has created are her songs and stories, both available in English and Spanish. Carol Joy wants to help parents and caregivers nurture children’s minds to see more compassionate geniuses emerge in the world.
MISSION
To nurture the human mind –
One song, one story, one product at a time.
VISION
To make people happy and strong.
OUR CREATIVE APPROACH
We integrate scientific knowledge, music, and entertainment in the creation of songs, magic realism stories, activities and products for well-being.
SEE GENIUS!
- MORE EMPATHY
- CRITICAL THINKING
- GOOD DECISION MAKING
MOVEMENT
Keep on moving and the world improving!
FRUITS
Fruits rock! Let’s eat fruits for a healthy brain!
GROW
Helping your child grow strong and loving!
Think Like a Genius
You too can think like a genius!
Sensitive Senses
Use your senses with sensitivity
Alive
You are alive hooray!
MEET COMMANDER CAROL JOY:
CCJOY tries to increase laughter in the world!
BuggieBubbles
Watch what you are breathing.
No Thank you
Protect your brain from risky situations.
I AM GOING TO HELP YOU GROW UNTIL I SEE YOU GO WELL ON YOUR OWN
TEAM

Alejandro Arends MBA

Nadia Gonzalez

Mauro Silva

Tonja M. Locklear, PhD

Roxana Lamas

Maria Del Valle (MAVE) Figallo

Maria Gonzalez

William V.

Erik Smales

Mario P.

Ruth Ebel

Jose Mendoza

Yoli V.

Edu

Bright Aku

Andrea Gonzalez

Grant Holmes

Rosemary Ann St. Jacques
WELLNESS

JOI NEURON
THE JOY OF INTERACTION NEURON is an innovative wellness approach based on brain science developed by Carol Joy and Dr. Natalia Jaimes, MD. JOI NEURON incorporates elements of social emotional learning (SEL), science, technology, engineering and math (STEM), music, and positive psychology to engage children and adults in enjoyable learning experiences while encouraging the development of multiple strengths.
PURCHASE CAROL JOY MUSIC, BOOKS, AND PRODUCTS
FEED, READ AND GROW
Feed, Read, and Grow is a health promotion program for families hosted by the Roanoke Public Libraries that showcases important wellness tips provided by health specialists both in a narrative format and through CAROL JOY original songs and stories.
COMING SOON
WATCH VIDEOS AND SHARE!
INTERACTIVE LEARNING
Learning Languages with the Brain.
InSpanglish is Carol Joy’s partner organization that works with children, adults, and companies who need or wish to learn languages, such as English and Spanish. Our services are based on the science of learning to make our instruction simple, concrete and connected to learning easy and effective.
PERSUNALITY is a Research & Development platform that supports the development of CAROL JOY physical models and products for education. Our specialists also provide consulting in Sleep Wellness and Health Analytics.
CLIENTS AND COLLABORATORS
- Harvard University
- Yale University
- Brigham & Women’s Hospital
- Massachusetts General Hospital
- Partners Healthcare System
- Carilion Clinic Children’s Foundation
- Fralin Biomedical Research Center at VTC
- Edward Via College of Osteopathic Medicine (VCOM)
- Virginia Tech
- Roanoke College
- Roanoke Prevention Council
- Roanoke County Public Schools
- Roanoke Public Libraries
- Virginia Health Department
- The PB&J Theatre
- Fit Learning Roanoke
TESTIMONIALS
“CAROL JOY songs and stories have so much to offer our children with real hope for a better future” – Prevention Council
“CAROL JOY provides children and adults with resources to support one another and to address their own emotions” – Harvard Health
“ CAROL JOY is the perfect name, her music filled me with joy” – Appalachian Vibes Music Show – NPR